Vanilla Pay International is a fintech startup that began by aggregating mobile money operators, offering a system that’s simple, fast, and inclusive while fitting local culture. Its platform provides new features tailored to Madagascar’s digital financial inclusion, letting anyone open an account with just a phone number and email. Early successes include online tuition payments and World Bank-supported cash transfers, building trust with 70,000 users and 100 partner businesses. Vanilla Pay International is now expanding this model to other African countries, developing real-time cross-border solutions, QR and offline payments, and positioning itself to attract Gulf investors backing Africa’s fintech growth.
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