Founded three decades ago in Antananarivo, Inviso Group has evolved from a modest car parts distributor into one of Madagascar’s most dynamic and diversified conglomerates. Under the leadership of Co-CEO Yanish Ismael, the group now plays a central role in shaping the island’s industrial and agricultural future.
The company’s journey began with SMTP, the Société Malgache de Transformation des Plastiques, which was instrumental in building the nation’s water infrastructure through PVC and pipe manufacturing. From there, Inviso diversified into agriculture, real estate, construction, energy, automotive distribution, digitalization, and food production. Today, it directly employs 3,000 people and indirectly supports up to 20,000, all within a fully local ecosystem.
“Our philosophy is to source locally and think globally,” says Ismael. “We believe everything is possible here in Madagascar.” This vision is exemplified in the group’s new project, which focuses on exporting meat.
Inviso is also modernising Madagascar’s agricultural value chains through cutting-edge automation and digital technologies. “We’re not thinking in terms of quick profits; we’re thinking about how to build sustainable value over decades,” Ismael emphasizes. The company continuously upgrades its equipment and systems to align with global technological standards, while investing heavily in training and skills transfer for its workforce.
Quality is another cornerstone of the group’s identity. Every product undergoes strict in-house testing and complies with HACCP, Halal, and ISO certifications. This commitment to excellence ensures that Inviso’s products meet international standards and can compete globally.
Sustainability remains deeply embedded in Inviso’s operations. The company is pursuing solarization projects to reduce its environmental footprint and views certification as a tool for long-term resilience rather than mere compliance. “Sustainability isn’t just about the environment,” Ismael explains. “It’s about creating companies that last.”
Looking forward, Inviso aims to strengthen ties with the UAE and the wider GCC, leveraging opportunities in agri-food exports and industrial collaboration. With an ambitious 10-year growth plan, the group envisions doubling its workforce and expanding across Africa. “Madagascar is a land of opportunities,” concludes Ismael. “With the right vision and partnerships, we can turn those opportunities into lasting prosperity.”
.png)
